Milan may be master of luxury and Paris King of Couture but when it comes to scouting out fashion’s next-big-thing, no one does it better than London. The other week I posted the news of this years’ shortlist for the BFC/Vogue Fashion Fund, but this is by no means the only scheme concocted by the British Fashion Council in order to provide talented young designers with the support they need to suceed. Back in 1993, whilst I was practically still in babygro’s, the BFC created New Generation (NEWGEN), one of the world’s most prestigious and internationally recognised talent identification programme. This ingenius initiative offers helps catwalk designers get their collections down the runway by providing them with financial support and the opportunity to use the BFC Catwalk Show Space and London Fashion Week. Others recieve sponsored presentation or exhibition space enabling them to showcase their work to some of the biggest hitters throughout the fashion world.
Given that previous recipients have included Alexander McQueen, Matthew Williamson, Christopher Kane and Erdem I think it’s safe to say that NEWGEN is one of the most-coveted prizes around. But that’s enough blurb for one post, here are the up-and-coming stars who’ve scooped up the AW12 award…
Catwalk Sponsorship: David Koma, Holly Fulton, J JS Lee, Michael Van Der Ham, J.W. Anderson and Simone Rocha
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| From left: David Koma, Holly Fulton, Michael Van der Ham & J.W. Anderson SS12 |
Presentation Sponsorship: Christopher Raeburn and Thomas Tait
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| From Left: Christopher Raeburn SS12, Thomas Tait SS12 |
Installation Sponsorship: Nasir Mazhar and SISTER By Sibling
Exhibition Sponsorship: Huishan Zhang, James Long, Lucas Nascimiento, Palmer/Harding, Tim Soar and all designers recieving catwalk, presentation and installation sponsorship.
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| From left: Huishan Zhang, James Long and Lucas Nascimiento SS12 |
And that’s not all, this season just so happens to be the 10th Anniversary of Topshop’s sponsorship of the scheme and according to my sources there are serious festivities planned in honour of the occasion… Bring on February I say!
Love Ella. X
















