Two “Introducing” posts in two days… Sorry, I do usually try to space these things out but I’ve just been finding out about so many great new labels of late! I don’t know about you, but I think that the idea of blending English eccentricity with French chic is a damn good one. Perhaps I’m completely deluding myself but now and again, I like to think that’s what I at least try to do with my style. Whether or not I achieve it, I leave to you dear readers and instead would very much like to introduce you to a brand launched with the specific aim of achieving that cross channel cool, George & Nina.
Firstly, how adorable are these Liberty Print bad boys!? Super comfy holiday dressing at it’s best. But adorable though these trews may be, it’s the idea behind George & Nina that I find most interesting. Founded by 24 year old Parisian, Alexis Caulliez in 2012, the concept of George & Nina is rather unusual. Instead of producing collections in the traditional sense, Caulliez has decided that each season he will focus on just one particular garment, recreated in a myriad of different styles. SS13 was the turn of the trouser, in four crisp cotton styles handprinted with different patterns. The aim of focusing on just one garment per season and producing very limited edition collections is to allow for great quality at a reasonable price and save customers the embarrassment of finding themselves in the same look as half of Oxford Street… Maybe Alexis Cauillez has found a niche in a saturated market, what do you think?
Love Ella. X