I definitely don’t need to tell you how much I enjoy writing about clothes. Anyone who’s read (or attempted to read and fallen asleep halfway through) one of my 1500 word fashion week reports will be well aware of the pleasure I take in sharing my sartorial musings. Well, my other favourite fashion related activity (aside from shopping, obvs) is styling. Whether it’s with myself, my friends, my long suffering boyfriend, a personal styling client or an unsuspecting randomer in Selfridges who definitely didn’t ask for my advice, there are few things more fun than playing dress up. So when French Connection invited me and 5 other bloggers to style their Trend Injection line I leapt at the opportunity.
On tuesday the ground floor of French Connection’s Oxford Street store was transformed into a studio complete where a full hair and makeup team, two photographers and about six shop assistants were on hand to help me get my style on. As you might have gathered from recent weekly wish lists and tweets, I’m absolutely LOVING the label’s current collection so was like the proverbial kid in a candy store as I frolicked around grabbing as many floral frocks and broderie anglaise blouses as I could physically carry.
The initial plan was for us to style 5 to 10 looks each but, as is almost always the case on photoshoots, technical difficulties put the whole thing hours behind schedule so we ended up sticking to three. I was seriously hard pushed to choose which pieces to include so I decided to just pick the ones I personally wanted the most!
I’m criminally obsessed with this floral skirt and feel it would (and will) be a very necessary new season addition to my wardrobe. What with broderie anglaise and collars being two of my favourite things ever, this super sweet shirt was also an instant hit and together I think they’re just adorable. After deciding on the tan flatforms I considered a cream clutch but then settled on the tan tote… I just love matchy matchy accessories!
Bradley Denim Jacket, £95, click here to buy
Elizabeth Embroidered Cotton Dress, £120, click here to buy
Lori Sporty Oxford Shoes, £95, click here to buy
Harriet Cross Body Bag, £50, click here to buy
The general response to the looks I styled was pretty much unanimously “that’s so you!” And yes, every single piece I picked out was something I really wanted for myself. Don’t get me wrong, sometimes it’s liberating to experiment with ensembles far removed from what you wear everyday. I decided this wasn’t one of those times and used the opportunity to indulge my love of all things girly. This particular look is just an absolute picnic-in-the-park-perfect dream. I just hope London ever warms up enough wear it.
Bonser Checked Jacket, £110, click here to buy
Bonser Checked Shorts, £65, click here to buy
Classica T-Shirt, £30, click here to buy
Desire Sandals, £95, click here to buy
Multi link Bracelet, £25, click here to buy
Peal & Tube Rope Necklace, £25, click here to buy
Ah the shorts suit… What more can I say really? Shorts suits are the best. Instantly pulled together, a little bit preppy, smart and/or casual PLUS you get major bang for your buck as they also function as separates. I considered pairing this neat blue number with a crisp white shirt but I then settled on a simple tee for a more relaxed vibe.
As you’ve probably gathered, I had an absolute blast on the shoot and having the gorgeous Dani to dress plus the Hob Salons and Vintage Make Up Company teams as my disposal was awesome. What do you think of the looks I styled?
Love Ella. X