Oh how I adore Anya Hindmarch. As a handbag addict who takes her fashion with a side of fun it stands to reason that Anya’s playful yet undeniably luxe accessories collections captivate me. I’m pretty sure I said this last season, and possible the season before, but I really do think that the designer’s AW13 offerings are my absolute favourite yet. Remember my post on her “Cascade” show during London Fashion Week? If you fancy a reminder then click here or just trust me when I say it was A-MAZING. Given that the spectacle involved 50,000 dominoes, animatronics and large amounts of over excitement, I didn’t actually see much of the bags themselves that morning so couldn’t wait to have a proper look at Anya’s press day.
Anya certainly knows how to put on a show and unsurprisingly she and her lovely team are equally adept at holding press days. Upon arrival at the Bond Street showroom I was welcomed in from the rain with hugs, fresh coffee and a table laid with delicacies. As I was walked through to the first space I was thrilled to discover that it had been decked out with fabulous props from the show and a replica of Anya’s own studio complete with coffee mug, sketches and samples. Not that I looked at them for long as my attention was soon solely devoted to the handbags. Anya Hindmarch’s classic styles and last season’s sell out Maxi Zip Satchel had been re-worked in delectable autumnal shades of emerald, cobalt and burgundy. AW13 has also seen the introduction of a very sophisticated new bag called the Albion which looked particularly slick in super luxe python skin.
It seems to me that Anya Hindmarch has both a childlike and unlimited imagination. Couple that with technical talent, business savvy and a truly tireless work ethic and it’s no wonder the woman’s well on her way to owning a global accessories empire. The “Cascade” collection was a perfect example of why Anya’s designs are so successful. Besides elegant everyday bags and neat matching travel sets she also delivered a delectable array of fanciful fare inspired by retro board games.
Between the domino clutches and eye-boggling multi coloured totes, I couldn’t physically pick a favourite. I left the showroom with a spring in my still-rain-sodden step and the entire collection on my wish list.
Love Ella. X